Monday, June 04, 2012

Notes to Self.


Well, it seems my blog posts are getting further and further apart.   I'm sure I'm not alone in this phenomenon.   Lack of uninterrupted writing time is usually the culprit for me, especially from April through October, but I do still think about blogging often, like the friend I've been meaning to call but for whom I just never seem to make the time.  More recently, though, I've found myself having an existential conversation in my head about blogging in general.   Nine years ago, when my little biz idea I named Mt. Tom's Homemade Ice Cream was hatched, the Ice Cream Diaries was the perfect way to capture and share the excitement of starting a new business.   It began as a hokey little mass email to friends and family.  I think blogs had been invented at that point, but it took a few 'hey, you should make this into a blog' comments for me to finally stick my toe into the blog pool.    

The ICD was my own little personal journal, albeit one I left on the bedside table open to the latest scribbled page, for anyone who might click on by.   And like any journal, as I wrote it, I imagined picking it up when I'm relaxing on my retirement wicker rocker and sipping an afternoon aperitif.   Those first years really were an adventure, and although I don't feel like I work any less hard now, I take satisfaction in having successfully parented my baby through its infancy, making adjustments and learning 'the ropes' while it grew to become a healthy toddler that might actually be able to provide me with enough income to live on, and perhaps even buy a house and a new turntable someday.


So I suppose part of the writer's block I suffer with this blog is my baby isn't doing the cute little new things it was when everything was new and cute.   Sure, there are plenty of cool and funny moments, and I do still love what I do.  I will concede now, my Dad was right when he told me how much work and time it would require.  Perhaps he even underestimated it a little, a prospect I wouldn't have even considered back at that breakfast table ten years ago when I first pitched him the idea of my ice cream shop to be named later.  

Now, my role as Chief Scooping Officer is more about trying to solve the work/life balance problem I have then scheming about new capers for original protagonist Root Beer Rudy and his pals.   No less interesting to me, but likely a bit less exciting to read about.    Which leads me back to the whole idea of blogs.

I believe people do still read blogs, and there are definitely a few I continue to visit on a regular basis.   But I'm guessing cyberspace is a veritable junkyard of abandoned blogs by now, most to be awakened only by a wayward googler looking for how to make a mojito or the best way to clean their cast iron fry pan.  I may be completely off base on this, but they just seem to be so 2010.   So what's next?   Tumblr?   Instagram?  Pinterest?   The return of hand-written notes passed around class?

My in-box is still full of comments to be moderated, but I'm pretty sure links to Russian bride sites and lengthy nonsensical responses in German aren't actually witty points on BearFest 2009 or the Arcadia Winter Solstice bonfire photos I've posted.    Statistics show people do still read my blog, and when I'm not putting pressure on myself to write a post, it's nice to know I have a little creative outlet, parked over at, patiently waiting for some food for thought, even if just a morsel.   I'm tempted to blame it all on Facebook, and it's hard to argue the intrusion of that social networking behemoth hasn't changed the way many of us interact on a daily basis, for better or for worse.  Let's face it, it just takes a minute to jot a few lines into the Facebook status box and hit enter.   Link it to your twitter account, and your message gets right into the pocket of hundreds, tens of hundreds, of ice cream loving friends and customers instantaneously.   Done.    Sometimes a picture alone is all you need to make a point.

So where am I going with this?   Am I stalling before I announce the closing of the trusty Ice Cream Diaries?

Do I have a point at all?

No, I'm not going to board up the ICD just yet.   I can't say when my next post will be - could be next week or sometime in August.   Perhaps I'll dabble with Tumblr or Pinterest or whatever the current flavor of the month is next week.   Any suggestions?   If I don't respond right away, it's probably because I'm still translating the forty-three other spams your comment is trapped under.

As always, thanks for reading and hope to see you soon.

By the way, this post was originally going to be a plug for my newest little coffee table book, but as is often the case with blog rants, you gotta go where the words take you.   In any event, this just out.  Perhaps a good topic for my next entry.  Look for that next week or sometime in August.

1 comment:

Anonymous said...

I for one look forward to ICD posts. I am ok with the few, but not always the far between ;-) time it takes for them. It's always fun to read your take on things. I will have you know I have ICD as a favorite on the desktop, iPad and iPhone. It's under Photo Blogs! While there are only two 7 or 8 other links there yours always gets a look every few weeks. Of course always easier to know when you update because FB tells me ;-) lol

Keep at it is all I am saying.

Pat Brough